We recently sat down with former Postmaster General and current SG360° board member, Patrick Donahoe, to get his thoughts on the U.S. Department of Treasury’s recently released task force report United States Postal System: A Sustainable Path Forward.
It’s that time of year, when the seemingly inevitable postal rate increases go into effect and marketers grimace as they assess the impact said increases will have on their budgets.
While the first inclination may be to cut – whether that’s programs or the number of recipients – this doesn’t...
If you’ve earmarked budget for direct mail in 2018, chances are you’re aware of the new USPS® postage rates that went into effect this month – on January 21 to be exact. Accompanying the new rates and equally important, are the changes to the USPS’ Move Update Standards.